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Barrett Sales Blog
Selling in the Age of AI: Adapting to the Transformation of Procurement & B2B Sales: In 45 seconds
AI is transforming B2B sales by taking over routine, transactional decisions, acting as a data-driven gatekeeper for purchasing. For simple purchases, AI analyses options, predicts outcomes,...
![](https://www.barrett.com.au/wp-content/uploads/2025/02/ai-can-help-sales-but-we-need-human-knowledge-202x75.png)
Integrity in an Age of Shamelessness: A guide for leaders, young & old: In 45 seconds
Leadership is facing a crisis. Charisma is mistaken for competence, and shamelessness* is rewarded over integrity. This article unpacks the dangers of shameless leadership—where moral...
![](https://www.barrett.com.au/wp-content/uploads/2025/02/Integrity-in-an-age-of-shamelessness-202x75.png)
The Power of Micro Moments of Humanity: Small Acts, Big Connections: In 30 seconds
In a fast-paced, disconnected world, small interactions, what I have termed—micro moments of humanity—can transform how we connect with others. These fleeting exchanges, like a shared...
![](https://www.barrett.com.au/wp-content/uploads/2025/01/value-micro-interactions-202x75.png)