A picture is worth more than a thousand words discribing Barrett's Optimal Performance Model:
Speak to us about your needs.
Talk to us, our advisory team, and we’ll be able to advise you on the best solution for your business.
Barrett Sales Blog
Selling Better: Aiming for Better, Not Perfect: In 30 seconds
Thirty years ago, we chose selling better over selling more. The philosophy? Adaptation, evolution, and progress. Think of a sailboat captain constantly adjusting sails to changing winds....
The Competitive Advantage Hiding in Plain Sight: In 30 seconds
What if your competitors are overlooking talent that delivers 8% higher quota attainment? Xactly's research shows women hit 86% of targets versus men's 78% yet represent only 19% of sales...
The Last Holdouts: Where Transactional B2B Selling Still Exists (And Why It Won’t For Long): In 30 seconds
Digital platforms now dominate B2B transactions, with over 75% of buyers preferring self-service for simple purchases. Modern buyers conduct 90% of their research independently and seek...
One Bad Apple: Why Your Team’s Weakest Link Matters More Than You Think: In 30 seconds
Watch who you let near your mind. Professor Will Felps proved what leaders have long suspected: a single toxic team member can reduce overall performance by 30 to 40 per cent, even when...
How to Sell Better using AI (no tech skills required): In 30 seconds
Many sales teams struggle with AI adoption despite promising stats showing 90% faster proposals and 30% higher email response rates. The gap isn't sales capability, it's practical AI application....
